As our loyal, regular customers know, we’ve totally outgrown our little tack shop in Frome, and with the online retail business burgeoning we’re being squeezed ever tighter.
Some time ago we took the decision to move on to pastures new, but we certainly don’t want to leave friendly Frome behind us! Finally we have found the perfect premises in which to expand our offering, with plenty of free parking for our customers (something lacking at
We will now have a fantastic, baronial warehouse space where we can store and properly display our huge range of stock. We’ll also have a proper office where we can administer our online sales, and not be confined to a damp basement as we have been until now.
Online order picking and packing will become a pleasure – our shop customers won’t have to trip over cardboard boxes and packing tape when they pop in to browse and have a chat.
Our hours will stay the same, and we’ll still always have time for a good gossip and chat – either in person or on the phone – because that’s the part of our business we enjoy the most.
MORE EXCELLENT EQUESTRIAN PRODUCTS
In other words, nothing will change except that we’ll be able to operate more professionally and have room for even more excellent equestrian products. Our suppliers are delighted, of course, and we’re confident our customers will be too.
We’re also in the process of having a new e-commerce website designed. This may take some time in the making, seeing as we want it to be perfect, so stay tuned for launch date!
We’re not leaving Vallis Way lightly. There’s lots of nostalgia because it’s where we began our little independent retail business back in 2009 (having started selling tack online four years before that). We had our passion for horses as a starting point, along with my (Dawn’s) equine knowledge in the form of a BSc(Hons) in Equine Science, and a PGdip Equine Science. The retailing part of the business we learned through trial and error. John proved to be a natural at marketing, and turned his leatherworking hobby into a saddlery qualification a few years ago, so he can now offer bespoke hand-made tack and leather repairs as part of our business offering.
NO EASY RIDE
It’s not been an easy ride to get to the point where we can expand and look to the future, while still determined to stay local at heart. On a typical day we’re up well before the larks, then head off to feed and pamper our three horses, who live out most of the year in a field near Warminster. Then we’re off to the shop to get in some admin time before opening the door to customers at 10am. At five we shut up shop, but usually have more work to do before going out to put the horses to bed.
Weekends are precious, with the horses – and the odd ride – always our priority.
You could say that we’re insatiable workhorses, but that would be a pun too far!
We’d like to thank all the local horsey folk, and our online customers both in the UK and around the world, who have supported us so far, and say that we are excited about seeing you at our new store in June. We’ll be just the same – only bigger and better!
VISIT THE NEW TOTALLY TACK STORE AT UNIT J7, JENSON COURT, JENSON AVENUE, FROME, BA11 2FB FROM EARLY JUNE. TEL: 01373N228242, EMAIL INFO@TOTALLY-TACK.CO.UK.